Welcome to Miyagi! This prefecture is the home to Matsushima Island–a group of 260 islands covered with palm trees ranked as one of the Three Views of Japan. Sendai, the capital, has often been affectionately called the “City of Trees,” and the prefecture is known for its many fisheries and agricultural products. Miyagi was the worst hit by the 2011 Tohoku earthquake and tsunami; the most powerful earthquake ever recorded in Japan. Since then, this center of Tohoku has grown even stronger and loved by many for its historical attractions, local food, and majestic coastline.


Top attractions in Miyagi include Sendai–the compact prefectural capital rich with samurai history; Matsushima Bay–iconic coastal landscape; and the mountainous Zao area. Miyagi is blessed with colorful high-quality tourism resources ready to be explored.

Sendai City

The modern capital city filled with samurai history and architectural treasure


A quaint bay ranked as one of Japan's three most scenic views for centuries


Snow monsters, a village of foxes, active volcano

Sanriku Coast

Dramatic cliffs, countless coves, abundant marine life


1,000-year-old hot spring with picturesque craft shops, restaurants, and art galleries


The cat island of Miyagi

We arrange a wide array of meal choices for you, from Japanese traditional set meals, all you can eat, to local and seasonal specialties. Join us in exploring the taste of Japan!

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Different regions have their own traditional recipes and agricultural farming system. Many of the regional dishes can only be tasted in the original area they came from.


A dish consisting of pieces of thinly sliced, charcoal-grilled, salt-seasoned beef tongue. Besides the standard version of the grilled tongue and pickled vegetables, gyutan is also popular in donburi form, curry, sashimi, or stew. Gyutan is well-known across Japan for its savory and juicy flavor. The best way to enjoy gyutan is by enjoying a set meal which generally includes rice, oxtail soup, and pickled vegetables. Price generally ranges from about JPY 1000 to JPY 2000.

Zunda Mochi

This traditional Japanese dessert couples boiled mochi (rice cakes) and a vibrant green paste consisting of mashed edamame beans. Zunda mochi is typically associated with Sendai, but it is common throughout the entire Tohoku region. The dessert usually employs unsweetened mochi cakes, while the coarsely mashed paste is only lightly sweetened.

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Whether this is your first time visiting, or returning, make sure to participate in these unique activities, that cannot be done elsewhere!

Kokeshi Doll Workshop

Kokeshi Doll Workshop

Kokeshi doll is a simple wooden doll that originated in Miyagi’s hot spring areas more than a century ago as souvenirs and children’s toys. Several kokeshi makers offer experiences where visitors can gain an understanding of the craft by painting their own, and at one workshop even shaping the wood! Price starts from JPY 750 per person.

SUP (Stand-Up Paddleboarding)

SUP (Stand-Up Paddleboarding)

Miyagi Prefecture is home to some of Japan’s most beautiful natural scenery. Get closer with SUP! Local guide companies offer SUP experiences at many locations throughout Miyagi, such as Lake Katanuma, Sendai Port, Shichigahama, and Matsushima Bay.

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Recommended Hotels

Never miss out good deals on these strategic and well known hotels. Contact us for more information!

Hotel Metropolitan Sendai East

Hotel Monte Hermana Sendai

The Westin Sendai

Mitsui Garden Hotel Sendai

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More Ideas

Need ideas for your trip? Click on below and find the right customised tour for your group!